Afreeca TV

• SOOP's vision is to create the platform of which our users are owners, not customers.
• SOOP's dream is to connect the whole human race live.
• SOOP's philosophy is equality, justice and tolerance.

SOOP Co., Ltd. is building SOOP, a user-owned platform that allows anyone to participate freely, anytime and anywhere.
Through this initiative, we aim to foster a culture of shared joy and emotional connection, while contributing to the sustainable development of society in a more human-centered direction—guided by our core values of equality, justice, and tolerance.

As a company, SOOP Co., Ltd. fully recognizes its responsibility to respect human rights.
We are committed to upholding our social responsibility and advancing human rights–centered management across all relationships—including employees, users, investors, shareholders, business partners, and local communities—by formally declaring the principles outlined in the attached Human Rights Management Declaration.

SOOP Co., Ltd. was founded on the principles of morality, autonomy, fairness, trust, and respect. These principles are essential for securing and maintaining respect from our shareholders, employees, government agencies, and more broadly, the general public. They are core values necessary for the sustainable management of SOOP Co., Ltd. and the success of the company.

SOOP Co., Ltd.'s Code of Ethics encompasses these principles and values that serve
as the standard for our direction, and we hope everyone associated with us
also lives based on them.